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Grow Your Dog Biz in 2026 Masterclass

60-Minute Live Workshop
with Jo Stanford, Founder of Lead Academy
Thursday, December 11th at 4pm PT | Free

Learn my key to achieving your goal
in the first 3 months of 2026!

Register for free (and get the replay!)

Ever been running your dog business and found yourself thinking:

“Why is this client still not getting it?”
“What am I missing in this situation?”
“How do I explain what needs to happen so they’ll actually follow through?”

If you’re a dog walker, trainer, or other dog professional
 you’ve had those moments.

And that’s exactly why I created this masterclass.

In this live masterclass, I’m going to teach you the same 3-Step Framework I use inside LEAD Academy to solve dog behavior problems, and show you how to apply it directly to your business, your clients, and your goals for 2026.

You’ll walk away with clarity, confidence, and a grounded plan for the year ahead.

(And yes—this is the same logic-based decision-making I teach inside LEAD Academy.)

Register for free (and get the replay!)

What it is

A live, 60-minute, interactive workshop where I walk you through my 3-Part Framework for leading dogs, clients, and yourself so you can build a profitable, stable dog business without chaos.

Here's what I'll teach:

  • How to assess the real issue of whether it’s with a dog, a client or your business structure

  • How to identify what’s actually needed to get the result you want

  • How to create a clean, logical 2026 plan forward instead of being pulled around by emotions

     

How it Works

đŸŸÂ  During the workshop, I’ll walk you through real dog, client, and business scenarios and show you exactly how I think about them.

đŸ§©Â  You’ll complete a simple clarity exercise with me to build your plan for 2026 using my logic-first approach.

💡 And throughout the call, I’ll connect the dots between behavior work, client communication, and making confident decisions for your business long-term.

No fluff. No chaos. Just the exact thinking and structure that keeps dog businesses grounded and growing.

Register for free (and get the replay!)

Hi I’m Jojo

I started as a dog walker in 2009 and became the first pack walker in my city. A result of training under Cesar Millan, who I’ve now worked with for over a decade. I’m an official workshop trainer and behavior consultant on his show Better Human, Better Dog.

Along the way, I built a six-figure dog business that still thrives today under the team I trained. What I’ve seen again and again is that dog pros are amazing with dogs (and a little obsessed with learning more)—but often struggling with admin, boundaries, pricing and clients.

That’s why I created LEAD Academy, to give walkers and trainers the tools to succeed with both behavior and business.

Event Details

📍 When: Thursday, December 11th at 4pm PT
đŸ’»Â Where: Zoom (link sent right after you register plus you'll get access to the replay after the live call)
Cost: Free for dog pros!

Register for free (and get the replay!)

What dog pros have to say about working with Jojo:

Peter - Pete’s Pack Walks, SC

For me, the best way to learn and gain confidence is by doing things hands on. That being said, this group was honestly very helpful in terms of information learned, techniques and tools to try, all about how dogs think, as well as marketing, getting my numbers straight, hiring, paperwork etc.    even though I wasn’t very active in the live zooms, I honestly got a ton out of this course and I really appreciate you allowing me to join.

Also things I implemented in my training that I learned in this group that helped me get new clients!!

Page  - Happy Tails Groom & Board, AL

Lead Academy has been life-changing for me and my business. Even after 20+ years in the pet care industry, I learn something new from Jo in every video, every Zoom, and every lesson!  Her energy and teaching style make concepts easy to understand and just as easy to share with clients.

Her focus on dog psychology has transformed our training program. We’re no longer just sending home obedient dogs. We’re helping owners truly understand their dogs, which has led to happier, more fulfilled dogs and more satisfied clients. This approach has also been so beneficial to our boarding, grooming, and daycare services! 

The community Jo has built is also something very special! It’s supportive, inspiring, and encouraging. We’ve already signed up for her monthly subscription because we value it so much and don’t want to miss being a part of it. 

I’m forever thankful for this program and 100% recommend it to anyone who works with dogs from dog walkers/trainers to rescue/foster care, to large facilities like mine! Everyone has something to gain from lead academy!Â